LeadMagic is a B2B data enrichment platform that transforms stale prospecting data into actionable leads with accurate emails, mobile numbers, and company intelligence. Unlike traditional data providers that lock you into annual contracts, LeadMagic offers a flexible credit-based subscription where you only pay for valid, verified contact information.
What is LeadMagic?
LeadMagic specializes in real-time data enrichment for sales and marketing teams who need accurate contact information without the waste of outdated databases. The platform claims 99% accuracy for email discovery and provides direct mobile numbers through B2B profile matching—capabilities that set it apart from typical lead generation tools.
The service operates on a pay-per-use model where credits only get consumed when valid data is found. Email validation happens in real-time with catch-all detection, gray-list protection, and high-rate API limits that support bulk enrichment workflows.
Key Features
Email Finder & Validation
LeadMagic’s email finder claims 99% accuracy with built-in catch-all validation. The platform verifies emails in real-time, protecting your sender reputation by filtering out invalid addresses, temporary emails, and catch-all domains. You pay 1 credit per valid email found, while catch-all emails are provided free.
Email validation costs just 1 credit per 20 validations, making it economical for cleaning existing lists before launching cold outreach campaigns.
Mobile Number Discovery
The mobile finder identifies direct phone numbers through B2B profile matching or email-to-mobile lookups. This feature costs 5 credits per valid mobile number found, delivering contact information that’s notoriously difficult to source at scale.
Sales teams use mobile data to complement email outreach with SMS follow-ups or direct calling, increasing connection rates with high-value prospects.
Company & Profile Enrichment
LeadMagic enriches company records with technographics, ad spend data, competitor analysis, and firmographic details. Profile enrichment tracks job changes and B2B social engagement in real-time, alerting you when prospects move to new roles or companies.
Company searches cost 1 credit per lookup, while technographics data requires 1,200 credits per website list—positioning this feature for targeted account-based marketing rather than bulk enrichment.
Jobs Finder
The jobs finder sources open positions directly from company career pages, providing hiring signals that indicate buying intent. Sales teams use this data to identify companies expanding specific departments, timing outreach around budget allocation cycles.
Job data costs 1 credit per record, making it affordable for building targeted prospecting lists around hiring patterns.
API & Integrations
LeadMagic offers API access with high-rate limits for automated enrichment workflows. Native integrations include Clay, SmartLead, HubSpot, Salesforce, Google Sheets, and a Chrome extension for browser-based prospecting.
The API documentation supports custom integrations with modern prospecting tools, though some users report occasional adjustments needed for seamless automation compatibility.
Pricing & Credit Model
LeadMagic uses a credit-based subscription with monthly refreshes and rollover until cancellation:
10,000 Credits - $99.99/month ($0.01 per credit)
- Email finding: 1 credit per valid email
- Email validation: 1 credit per 20 validations
- Mobile numbers: 5 credits each
- Profile & company searches: 1 credit each
- Job data: 1 credit per record
30,000 Credits - $259.99/month ($0.0087 per credit)
- Same features with volume discount
- Better value for high-volume enrichment
100 Free Credits - Available for new users to test accuracy
Both plans include direct mobile access, B2B profile enrichment, company intelligence, job alerts, and full API access. Enterprise pricing is available for teams requiring 100,000+ credits monthly.
Ideal Use Cases
LeadMagic works best for:
- Sales teams refreshing outdated CRM data with current contact information
- SDR organizations building targeted prospecting lists with verified emails and mobile numbers
- Marketing teams enriching lead capture forms with company and profile data
- Account-based marketing programs targeting high-value accounts with hiring signals
- Lead gen agencies delivering verified contact data to clients without annual contract overhead
The platform is less suited for small businesses running minimal outreach (fixed-cost tools may offer better economics) or teams needing pre-built contact databases rather than enrichment services.
Accuracy & Data Quality
LeadMagic claims 99% email accuracy with real-time validation, distinguishing between deliverable addresses and catch-all domains. User reviews on G2 support these accuracy claims, with customers noting LeadMagic delivers “more working leads than Apollo” and “the most accurate visitor data.”
The mobile finder sources direct numbers through B2B profile matching rather than consumer databases, reducing compliance risk for cold calling. However, mobile number availability varies by industry and geography—expect lower match rates in privacy-focused regions.
Company data updates in real-time as LeadMagic crawls public sources, providing fresher intelligence than annual contact database subscriptions. The platform’s real-time job change tracking alerts help sales teams catch prospects during role transitions when they’re most likely to evaluate new vendors.
Integrations & Workflow
LeadMagic integrates natively with popular sales and marketing tools:
- Clay & SmartLead for enrichment in modern prospecting workflows
- HubSpot & Salesforce for CRM data enhancement
- Google Sheets for bulk list enrichment
- Chrome Extension for browser-based prospecting
- Zapier for custom automation
The API supports custom integrations with webhook support, bulk enrichment endpoints, and rate limits suitable for high-volume operations. Some users report occasional API adjustments needed for seamless automation tool compatibility, particularly when chaining multiple enrichment steps.
Pros & Cons Summary
Strengths:
- Pay-per-use model eliminates waste from invalid contacts
- 99% email accuracy with real-time validation
- Direct mobile numbers from B2B profiles
- No annual contracts required
- Credits roll over monthly until cancellation
- Significantly more affordable than ZoomInfo or Lusha
- Fast API with high-rate limits
- Real-time job change and company alerts
Limitations:
- Credit management requires usage planning
- Mobile numbers cost 5 credits each (higher than emails)
- Technographics data is expensive at 1,200 credits
- Limited G2 reviews compared to established competitors
- Best value comes from API integration vs. manual use
- Small businesses may prefer fixed monthly pricing
Alternatives to LeadMagic
If LeadMagic’s credit-based model doesn’t fit your workflow, consider:
- Apollo - Fixed pricing with built-in contact database and sequences
- Lusha - Browser extension for instant LinkedIn enrichment
- Clay - Waterfall enrichment combining multiple data providers
- RocketReach - Large contact database with fixed plans
- ContactOut - Chrome extension for recruiter-focused prospecting
LeadMagic differentiates through pay-per-valid-contact pricing, making it ideal for teams who want data accuracy without paying for stale databases or unused seats.
Final Verdict
LeadMagic delivers on its promise of accurate, affordable B2B data enrichment with a flexible pay-per-use model that eliminates annual contract lock-in. The 99% email accuracy claim aligns with user reviews, and the mobile finder provides contact information that’s difficult to source elsewhere.
The platform works best for mid-market sales teams and agencies who need to enrich existing prospect lists rather than build contact databases from scratch. Credit-based pricing rewards efficient workflows and penalizes spray-and-pray prospecting—a model that aligns with modern outbound best practices.
With a perfect 5.0 G2 rating and significantly lower costs than ZoomInfo or Lusha, LeadMagic represents strong value for teams prioritizing data accuracy over database size. The 100 free credits offer a risk-free way to validate accuracy before committing to a subscription.
Key Features
- Email Finder with 99% Accuracy
- Mobile Number Discovery
- Real-Time Email Validation
- Company Data Enrichment
- Profile Finder & Job Change Alerts
- Catch-All Email Detection
- Technographics & Ad Spend Data
- API Access & Integrations
- Credit-Based Pricing Model
- Google Sheets & Chrome Extension